Top 5 Fashion Games on iOS in South Africa Q2 2023

In Q2 2023, the leading fashion games on iOS in South Africa demonstrated diverse performance trends in terms of downloads, revenue, and active users. Here’s a detailed look at how the top five applications fared during this period.

Project Makeover from Magic Tavern, Inc. saw its weekly revenue peak at approximately $3.7K by the end of June, after a steady rise from $2.6K at the beginning of the quarter. The weekly downloads for the app increased notably, reaching about 2K by the last week of June, up from 1.4K in late March. Active users remained robust, starting at 12.9K and maintaining around 12.3K towards the end of the quarter.

Merge Studio: Fashion Makeover by Paxie Games experienced a fluctuating revenue trend, peaking at $384 in early April and ending the quarter at $191. Downloads saw a significant drop from 2.1K in late March to a low of 178 in early May, before rebounding to around 1.2K by the end of June. The app’s active users also fluctuated, starting at 4.7K and closing the quarter at 4.5K.

Fashion Battle - Dress up game from APPS TEKNOLOJI ANONIM SIRKETI showed a more stable revenue pattern, with minor variations and ending the quarter with $48. Downloads for the app exhibited an upward trend, beginning at 154 in late March and peaking at 872 in mid-June. Active users increased steadily, starting at 706 and reaching approximately 2.2K by the end of June.

Makeup Stylist -DIY Salon game from REMEMBERS INFORMATION TECHNOLOGY CO., LTD. maintained a relatively consistent revenue stream, fluctuating around $50-$100 throughout the quarter. Downloads showed a slight decrease, beginning at 593 and ending at 583. Active users saw a minor decline from 4.6K to about 4.5K over the same period.

SUITSME: Dress Up Fashion Game by ZIRAFIT LIMITED had a varied revenue performance, peaking at $506 in late May and closing at $473 by the end of June. Downloads saw a notable increase from just 3 in late March to 1.5K in late May, but then dropped to 223 by the end of June. Active users peaked at 1.5K in late May before decreasing to 713 by the end of the quarter.

These insights are derived from data provided by Sensor Tower. For more detailed analysis and insights, visit Sensor Tower’s platform.